With so many search sites available today, it is crucial that energy be focused on those that reach the intended audience and yield the greatest ROI. Stage 33 is dedicated to knowing the latest in search engine and directory relationships and the specific submission techniques for each.

Search Engine: Uses software programs, known as spiders, bots, or crawlers, to traverse the Internet and index web pages.

Directory: Human generated lists of web pages that allow searchers to browse by category, much like a telephone book or resource library.

For a search engine marketing campaign to be successful, it is important to understand where your customers are, how they search for what they're looking for, and how that relates to the search engines you advertise on. Many businesses believe that blanketing the Internet with their ad is the only way to go. Though this can be powerful for brand-building, a profitable search engine marketing campaign can not sustain the level of wasted advertising dollars this will cause.

Stage 33 works directly with your company to gain an understanding of your particular industry, and to gain insight as to how your customers traditionally find you. From there, we will analyze your direct competitors and your industry market in general. Bringing this data together, we will work with you to decide the most profitable solution for getting the exposure you desire on the appropriate search engines and directories.